I don’t know if you’re aware yet, but there’s a new social media site building interest and getting ready to launch. Ello! It is currently by invitation only and is still in beta version. Do we need another social media site? Who cares about one more site?

It’s ad free, does that make you want to join it? Maybe not, but as Facebook posts more and more ads in your news stream, you may change your mind. Ello likes to think of itself as anti-Facebook in that sense.

The marketing rule of thumb is go to where your market is. They’ve been on Facebook, Twitter, LinkedIn, YouTube, Instagram, Pinterest, etc. Maybe Ello is the next stop for them. You can’t know yet. None of us can predict it. So, don’t wait. Join it when you can and explore it. Create a presence before your competition does. It may not pan out, but many didn’t think Twitter would either.

When you do join, connect with me at https://ello.co/marknutting Let’s get in there and figure Ello out together.