Fitness, Business, Fitness Business, & Achieving Life Goals

Shock and horror! How dare I say that? Actually, there needs to be a little shock value to grab someone’s attention these days. It’s sad, but true. Anyway, the real point is that I was talking to this woman while sitting in a friend’s hair salon in NYC. She was talking about how she used to work out, was in good shape, then fell off the wagon and it’s been years now since she’s worked out. She said she didn’t know why. She knows she should, but just never seemed to get to it. I couldn’t help myself, I had to call her on it. “I know why you don’t” I said. “May I tell you?” I asked. She said that I could.

“You don’t work out because you don’t care enough.” I said. And off I ran with it. I had built a report with her, so I knew she would take it the right way. I told her that if she cared enough she would take the steps necessary to fit working out into her schedule. That’s not to say that she didn’t care, just not enough. And that’s OK as long as she’s OK with it, but it’s not a mystery. You need to own up to it, and she did, and she was alright with it.

Most of time in life when we are not achieving what we want, it’s because we don’t care enough to actually take the steps to make it happen. It’s not the world’s fault. It’s not someone else’s fault. It’s ours and we need to own up to the fact that we just don’t care enough and live with it or decide that we do care enough and take steps to change it.

Best wishes, Mark